Hill’s theatralisation
Sector
Pets
Year
2022
Distribution
Pet shops in France
Customer need
The client wanted to boost their POS profile at two key points during the year.
Solution(s)
Based on the floor POS materials that the client still had in stock, we suggested creating islands where the products would be accessible from all sides while also allowing shoppers to move around the islands.
These islands included bowl-shaped carousels, expandable arches (depending on the space available at the POS) and a lateral fitting with 3D bowls created using StackaWraps® technology.
A creative, 100% cardboard solution!
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Réalisations
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