Woodlover floor display (Durieu Coatings)
Sector
DIY
Year
2016 > 2021
Distribution
DIY stores
Customer need
Remove key products from the shelves depending on the season.
Solution(s)
Design of a standard cardboard display structure with wooden sticks (given the weight of the products).
Interchangeable fittings depending on the products.
Added benefit: thanks to in-house digital printing, POP can produce displays on demand (even in small quantities) at the lowest possible cost according to the needs of the retailer and the products to be displayed.
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