Customisable and bespoke cardboard display stands

Cardboard is the essential material for temporary and promotional POS displays. It gives brands maximum communication space at a controlled cost, while ensuring fast, intuitive set‑up by on‑the‑ground teams. POP Solutions designs, manufactures and distributes cardboard display stands that combine logistical lightness with high visual impact in store.

Light to transport, heavy on impact at shelf.

Whether it’s a product launch, a seasonal activation or a flash promotional event, we turn this 100% recyclable material into a powerful sales lever. Every effective cardboard POS display is engineered to precise dimensions, tailored to the sales space and your products.

Which type of cardboard display suits your products?

We deploy cardboard in all its formats to suit every stage of the customer journey in store (FMCG, specialist retail, pharmacy). Our range covers every visibility need:

  • Floor displays and totems: dominate the main aisle

    To stand out in high traffic areas, verticality is key.

    • Cardboard totem: the ultimate signage solution. Lightweight and often foldable (auto assembling “pop up” system), it offers ideal double sided print space to guide shoppers or announce new products.
    • Floor stand: combines storage and communication. Designed to hold and distribute your products in high volumes, it’s the preferred tool for fast moving campaigns. We configure it with shelves, pegs or bulk bins depending on your product type.
  • Counter displays: trigger impulse purchases

    The checkout zone is strategic for increasing basket value.

    • Counter display: placed on counters or shelving, this compact format showcases small products (cosmetics, confectionery, pharmacy), brochures or flyers.
    • Shelf ready packaging: a hybrid packaging/display solution that simplifies shelfing while ensuring instant product visibility.
  • Islands and theatrical displays: create an event

    For spectacular highlights, we go beyond standard formats.

    • End of aisle and pallet dressing: we transform a simple aisle or Euro pallet into an exclusive branded space.
    • Immersive theatrical displays: arches, giant silhouettes, 3D backdrops… we design immersive structures that attract shopper attention and create memorable brand experiences.

Bespoke design to support your ambitions (and your products)

To guarantee product stability on shelf, we leave nothing to chance: discover how our technical expertise turns cardboard into a high strength solution.

POP engineering at a glance

Across our five design studios in Belgium and the Netherlands, robustness is not optional — it’s a science. We don’t just assemble cardboard; we calculate every structure to ensure unshakeable stability, even for heavy products (beverages, detergents, pet food).

Using the technical performance of corrugated, compact or honeycomb cardboard, our experts design displays capable of supporting up to 30 kg per shelf, validated through rigorous prototyping.

POP engineering at a glance
Calculated strength and technical materials

Calculated strength and technical materials

We don’t just fold cardboard; we design its architecture. Depending on your product weight and desired lifespan (from 2 weeks up to 3 months), we select the specific type of board you need:

  • Corrugated cardboard: single, double or triple flute (EB, BC) for optimal vertical compression strength.
  • Honeycomb cardboard: extreme rigidity comparable to wood, yet unmatched lightness.

Ingenious design and material efficiency

Our design engineers optimise diecut lines to reduce material use while maximising structural strength. This “smart design” approach reduces production costs and carbon footprint without sacrificing performance.

Ingenious design and material efficiency
Premium finishing and high quality printing

Premium finishing and high quality printing

Cardboard becomes a premium communication medium thanks to our advanced printing techniques. Whether through digital printing for small runs and personalisation, or offset lamination for high volumes, we deliver colour fidelity true to your brand guidelines. Visuals can be printed in vibrant colours to strengthen your brand impact at shelf.

Explore our complete POS printing expertise to make your graphics shine.

100% recyclable support for responsible communication

Align your marketing campaigns with your CSR (Corporate Social Responsibility) goals. Cardboard POS displays are inherently the most virtuous solution for temporary activations when well designed.

As an EcoVadis Gold certified company, POP Solutions is committed to full product circularity:

  1. Certified materials: we predominantly use FSC (Forest Stewardship Council) or PEFC certified board, ensuring sustainable forest management.
  2. Eco friendly inks: we prioritise vegetable based or water based inks with no harmful solvents to ease end of life recycling and protect operators’ health.
  3. Eco design (design for recycling): our solutions are conceived as mono material, easily dismantled and sortable directly into store paper cardboard recycling streams without complex separation.

From creation of your cardboard displays to delivery: we simplify everything

Your logistical needs shape our design. With our customised service, we offer flexible solutions to make life easier for your marketing, sales teams and distributors.

  • Flat packed delivery

    This is the ideal solution to optimise transport costs and minimise your carbon footprint (less volume = fewer trucks). Our kits come with intuitive assembly instructions for quick, error free installation by store staff.

  • Assembled delivery and co packing

    Prefer a “turnkey” solution? Our workshops handle complete co packing:

    1. We manufacture the displays
    2. We receive your products
    3. We fill the display units
    4. We ship palletised units (¼ or ½ pallets) directly to logistics hubs or stores

    This turnkey solution ensures perfect planogram compliance and immediate shelf deployment.

Everything you need to know about our cardboard POS displays

Resistance, print quality or logistics: here we answer the most frequent questions to help you realise your project with confidence.

  • How much weight can a cardboard display support?

    A well engineered cardboard display can support up to 30 kg per shelf, or more depending on structure. With internal reinforcements, cross bracing and high density board (double or triple flute), POP Solutions guarantees the stability of heavy products (bottles, jerrycans) throughout the campaign. Naturally, POP will conduct physical tests to guarantee total satisfaction.

  • Can high quality printing be achieved on cardboard?

    Yes, cardboard printing now delivers exceptional visual results comparable to coated paper. We use HD digital printing for small runs or offset lamination (printed sheet bonded to board) for large volumes, ensuring sharp images and vibrant colour.

  • What is the lifespan of a cardboard POS display?

    A cardboard POS display is designed for temporary activations from 2 weeks up to 3 months. For longer durations, we reinforce high wear areas (base, top cards) or propose hybrid solutions.

If you need longer term solutions for dressing shelving, explore our range of permanent product stands and fixtures made from metal, wood or durable plastic to withstand the test of time.

Ready to boost your in store visibility? Entrust your project to the Belgian POS display expert. Our team is available to advise you and design the solution best suited to your goals.

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